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Decade Year Issue

PP Vol. 1 (1) Feb. 2025

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PP Vol. 1 (1) Feb. 2025

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Preface by the Chief Executive Editor

Articles

15 Years of Research on the Use of Storytelling in the Dissemination of CSR

Viola Gjylbegaj and Estrella Barrio-Fraile

https://doi.org/10.47836/pp.1.1.001

Full Article

(Downloads: 5)

Abstract

(Viewed: 46)

Evaluating the Process Quality of Taking CSR Through the Lens of Stakeholder Service

Sijin He

https://doi.org/10.47836/pp.1.1.002

Full Article

(Downloads: 2)

Abstract

(Viewed: 25)

Improving CSR Transparency Through Blockchain

Silviu Ojog and Alina-Andrea Miron

https://doi.org/10.47836/pp.1.1.003

Full Article

(Downloads: 0)

Abstract

(Viewed: 20)

From Connections to Advocacy: Examining Relationship Marketing’s Influence on Brand Advocacy Among Malaysian Facebook Users

Pushpavalli Maniam, Izzal Asnira Zolkepli² and Ramayah Thurasamy3

https://doi.org/10.47836/pp.1.1.004

Full Article

(Downloads: 1)

Abstract

(Viewed: 23)

Synergizing Cultural Values for Digital CSR Communication

Nobertus Ribut Santoso and Sherly Hindra Negoro

https://doi.org/10.47836/pp.1.1.005

Full Article

(Downloads: 0)

Abstract

(Viewed: 21)

Navigating Complex Networks: Stakeholder Engagement Strategies in Technology-Driven Humanitarian Response—A Case Study of Sky Volunteer Indonesia

Theresia Lavietha Vivrie Lolita and Maria Advenita Gita Elmada

https://doi.org/10.47836/pp.1.1.006

Full Article

(Downloads: 1)

Abstract

(Viewed: 19)

Factors Influencing the Intention to Continuously Use DouYin: A Study Among Media Content Producers in China

Junke Hu, See Kee Ng and Ruoyan Liang

https://doi.org/10.47836/pp.1.1.007

Full Article

(Downloads: 1)

Abstract

(Viewed: 24)

Director-led Sustainability Communication in Companies: A Content Analysis of Director Forewords in SRI-KEHATI Indexed Companies’ 2023 Sustainability Reports

Maria Advenita Gita Elmada and Angga Ariestya

https://doi.org/10.47836/pp.1.1.008

Full Article

(Downloads: 0)

Abstract

(Viewed: 12)

Dynamics of Interethnic and Interreligious Relations: Building Harmony (Case Study of Chinese and Non-Chinese Ethnic Group in Tangerang, Indonesia)

Nuria Astagini and Bertha SE Murtiningsih

https://doi.org/10.47836/pp.1.1.009

Full Article

(Downloads: 0)

Abstract

(Viewed: 21)

10.

Islamic and Conventional Financial Institutions: Emerging Market Perspectives on Corporate Social Responsibility

Heba Abou-El-Sood, Marwan Izzeldin, Mohd Rizal Muwazir and Sheeja Sivaprasad

https://doi.org/10.47836/pp.1.1.010

Full Article

(Downloads: 1)

Abstract

(Viewed: 20)

11.

Predicting Political Participatory Behaviour in Pakistan: A Social Media Communication Mediation Approach

Rehan Tariq, Izzal Asnira Zolkepli and Mahyuddin Ahmad

https://doi.org/10.47836/pp.1.1.011

Full Article

(Downloads: 1)

Abstract

(Viewed: 25)

12.

The Impact of People’s Daily Douyin Use on Political Trust and Political System Support: An Empirical Study in China

Zhao Huizhong, Rehan Tariq and Yamna Sabir

https://doi.org/10.47836/pp.1.1.012

Full Article

(Downloads: 0)

Abstract

(Viewed: 19)

13.

Sustainability Communication Based on Local Wisdom in Ecotourism Development in Waturaka Village, Ende District

Bherta Sri Eko Murtiningsih, Niknik Meidiyawati and Veronika

https://doi.org/10.47836/pp.1.1.013

Full Article

(Downloads: 0)

Abstract

(Viewed: 24)

14.

Application of Intelligent Manufacturing Technology in the Ceramic Industry: Innovative Practices to Improve Efficiency and Environmental Performance

Lai Huasheng, Siti Suhaily Binti Surip, Lin Zeqin and Deng Weibin

https://doi.org/10.47836/pp.1.1.014

Full Article

(Downloads: 1)

Abstract

(Viewed: 17)

15.

Leveraging Social Media for National Unity: The Role of CSR Merdeka Advertisements, Slacktivism, and Clicktivism

Nur Shima Sarudin and Jamilah Ahmad

https://doi.org/10.47836/pp.1.1.015

Full Article

(Downloads: 3)

Abstract

(Viewed: 24)

16.

Stakeholder Engagement Practices among CSR Award-Winning Companies in Malaysia

Zeti Azreen Ahmad

https://doi.org/10.47836/pp.1.1.016

Full Article

(Downloads: 0)

Abstract

(Viewed: 21)

17.

Altruistic Corporate Social Responsibility (CSR) for Future Employability: A Malaysian Perspective

Jamilah Ahmad

https://doi.org/10.47836/pp.1.1.017

Full Article

(Downloads: 0)

Abstract

(Viewed: 17)

18.

Exploring the Multidimensional Sustainability of Advertising Agencies in Emerging Economies: A Case Study of Jakarta, the Capital City of Indonesia

Arsa Widitiarsa Utoyo

https://doi.org/10.47836/pp.1.1.018

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(Downloads: 0)

Abstract

(Viewed: 22)

19.

Evidence-Based Insights and Experiences on Embedding SDG-Focused CSR in Higher Education Curricula

Norizah Mustamil, Faizal Zulkifli and Gancar Candra Premananto

https://doi.org/10.47836/pp.1.1.019

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(Downloads: 0)

Abstract

(Viewed: 18)

20.

Strategic Drivers of Sustainable Financial Performance: A Legitimacy Theory Perspective on Aligning Strategy with Sustainability and Profitability

Abu Safiyeh Mohammed Ahmad Ali, Zeshan Ahmad and Norizah Mustamil

https://doi.org/10.47836/pp.1.1.020

Full Article

(Downloads: 0)

Abstract

(Viewed: 24)

21.

Effects of Law Enforcement and Risk Perception on COVID-19 Fake News Sharing Behavior among Malaysian Social Media Users

Bahiyah Omar, Noor Zuleika Zulkipli, Hasrina Mustafa and Aziah Ismail

https://doi.org/10.47836/pp.1.1.021

Full Article

(Downloads: 0)

Abstract

(Viewed: 21)

22.

Exploring the Factors of Corporate Social Responsibility Practices in Small and Medium Enterprises: A Study among Chinese Private Enterprises in Chengdu, China

Zeng Wen and Mahadevan Krishnan

https://doi.org/10.47836/pp.1.1.022

Full Article

(Downloads: 0)

Abstract

(Viewed: 23)

23.

The Mental Health Status of E-Cigarette Users in Hulu Langat District, Selangor

Mohammed Amer Imran, Rafdzah Ahmad Zaki, Mohamad Haniki Nik Mohamed and Jamalludin Abdul Rahman

https://doi.org/10.47836/pp.1.1.023

Full Article

(Downloads: 3)

Abstract

(Viewed: 34)

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Proceedings

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PP Vol. 1 (1) Feb. 2025

Articles