PERTANIKA JOURNAL OF SOCIAL SCIENCES AND HUMANITIES

Understanding the adoption of cashless payments through e-wallets requires exploring various perspectives, especially from a health risk standpoint. Previous studies have not sufficiently addressed the role of hand hygiene awareness and its complex relationship with subjective norms (or social influence) and continuance intention. Therefore, the purpose of this study is to examine the continuance intention in e-wallet usage, with a focus on the health perspective, specifically hand hygiene awareness. In this study, we collected data from 320 Touch 'n Go e-wallet users in Malaysia through an online survey and convenience sampling. We used Partial Least Squares (PLS) path modelling to test the research model. Our findings show that subjective norms positively influence both hand hygiene awareness and perceived usefulness. Moreover, hand hygiene awareness significantly affects both perceived usefulness and continuance intention to use e-wallets. Theoretically, these results extend existing technology acceptance literature by integrating a health-oriented perspective, particularly in relation to hand hygiene awareness. From a practical perspective, this study provides valuable insights for practitioners on how to promote hygiene behaviour within platform design to retain e-wallet users.